Doritos - Doritos Super Bowl Ad featuring Jack Harlow and Elton John Campaign
The ad's interesting twist is how it humorously depicts the creative block faced by artists, turning Doritos into an unexpected source of inspiration. The playful use of celebrity cameos and the triangle as a musical element add a unique and memorable touch.
The standout moment is the amusing portrayal of Jack Harlow attempting to create a hit song with the help of music legends Elton John and Missy Elliott, showcasing their quirky and humorous interactions centered around Doritos.
Music Enthusiasts: Fans of Jack Harlow, Elton John, and Missy Elliott.
Super Bowl Viewers: Individuals watching the game and its advertisements.
Snack Lovers: Consumers interested in Doritos and new snack flavors.
Pop Culture Followers: People who enjoy high-profile celebrity collaborations.
TARGET AUDIENCE
About the
Campaign -
The ad's interesting twist is how it humorously depicts the creative block faced by artists, turning Doritos into an unexpected source of inspiration. The playful use of celebrity cameos and the triangle as a musical element add a unique and memorable touch.
Core Theme of the Campaign -
Creative Block Theme: The ad plays on the theme of creative block faced by musicians, using humor to address it.
Celebrity Power: Features major music stars like Elton John, Jack Harlow, and Missy Elliott, adding star power.
Doritos Integration: Doritos is cleverly positioned as a muse for creativity, tying in with the product.
Humorous Tone: The ad uses comedy and playful interactions to engage viewers.
Memorable Music Element: The triangle becomes a central, funny musical instrument in the ad.
High-Profile Timing: Airs during the Super Bowl, maximizing visibility.
Engaging Content: Combines humor with a recognizable product, enhancing viewer interest.