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Atlas Copco - Atlas Copco Virtual Product Demos

By leveraging virtual reality and digital twin technologies, Atlas Copco not only showcases its products but also provides an immersive, interactive experience that enhances customer understanding and engagement.

The campaign's standout feature is its fully customizable nature, allowing customers to schedule and tailor remote demonstrations to their specific needs and schedules, all at no cost.

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The primary audience includes industrial clients, engineers, and decision-makers seeking in-depth knowledge of Atlas Copco's products and solutions, especially those who value flexibility and remote accessibility.

TARGET AUDIENCE

About the

Campaign -

By leveraging virtual reality and digital twin technologies, Atlas Copco not only showcases its products but also provides an immersive, interactive experience that enhances customer understanding and engagement.

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Core Theme of the Campaign - 

1. Remote Accessibility: Customers can participate in product demonstrations from any location, eliminating the need for travel.

2. Customization: Demonstrations are tailored to address the specific interests and requirements of each client, ensuring relevant and focused sessions.

3. No Cost Involved: Atlas Copco offers these virtual demos free of charge, providing value without financial commitment.

4. Innovative Technologies: The use of virtual reality and digital twins provides an immersive experience, allowing clients to interact with products in a simulated environment.

5. Enhanced Understanding: Clients gain a deeper insight into product functionalities and benefits through interactive demonstrations.

6. Flexible Scheduling: The ability to book demos at convenient times ensures minimal disruption to the client's operations.

7. Global Reach: The virtual format allows Atlas Copco to engage with clients worldwide, overcoming geographical limitations.

8. Positive Feedback: Clients have responded favorably to the convenience and depth of information provided in these virtual sessions.

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