Frankfurter Buchmesse - "Book-to-Screen Day"
The initiative underscores the evolving nature of storytelling in the digital age. By actively promoting the adaptation of books into visual media, the Frankfurter Buchmesse acknowledges and supports the symbiotic relationship between literature and film, expanding the reach of narratives across diverse platforms.
A standout feature of the event is the exclusive matchmaking sessions. These curated meetings connect international film producers directly with publishers and literary agents, fostering collaborations that can lead to successful screen adaptations.

- Film Producers and Filmmakers: Professionals seeking fresh content for adaptation into movies or series.
- Publishers and Literary Agents: Individuals aiming to showcase their titles' potential for screen adaptation.
- Authors: Writers interested in u
TARGET AUDIENCE
About the
Campaign -
The initiative underscores the evolving nature of storytelling in the digital age. By actively promoting the adaptation of books into visual media, the Frankfurter Buchmesse acknowledges and supports the symbiotic relationship between literature and film, expanding the reach of narratives across diverse platforms.

Core Theme of the Campaign -
1. Bridging Two Worlds: The "Book-to-Screen Day" at the Frankfurt Book Fair is all about connecting the dots between the realms of books and films. It's where stories on pages find their way to screens big and small.
2. Exclusive Matchmaking: One of the coolest aspects is the matchmaking sessions. Imagine speed dating, but instead of looking for love, publishers and film producers are scouting for the next big adaptation.
3. Masterclasses Galore: Attendees get to dive deep into the nitty-gritty of adaptations through masterclasses. Experts share the do's and don'ts, making the journey from book to screen a tad smoother.
4. Networking Nirvana: It's not just about formal meetings. The event is a goldmine for networking, with ample opportunities to rub shoulders with industry bigwigs over drinks and casual chats.
5. Spotlight on Success: The event often showcases successful adaptations, offering insights into what made them click. It's like a behind-the-scenes peek into the magic of storytelling.
6. Global Gathering: With participants from all over the world, it a melting pot of cultures and ideas, enriching the content pool for potential adaptations.
7. Celebrating Diversity: The event doesn't just stick to mainstream genres. It celebrates a wide array of stories, ensuring that diverse narratives get their moment in the spotlight.
8. Future-Focused: By fostering these collaborations, the "Book-to-Screen Day" ensures that compelling stories continue to find new audiences, adapting to the ever-evolving media landscape.