top of page

McDonalds - Menu Hacks Campaign

McDonald's Menu Hacks Campaign is a promotion that encourages customers to create and share their unique menu combinations using existing McDonald's items. The campaign embraces the creativity of customers by featuring their personalized menu hacks.

The collaboration between McDonald's and its customers. By showcasing fan-created menu hacks, the campaign creates a sense of community and engagement. It transforms the traditional customer-business relationship into a collaborative and interactive experience.

White Noise on Black Background

Core Theme of the Campaign - 

The spotlight on customer creativity. McDonald's embraces and celebrates the various menu hacks invented by customers, turning them into a central theme of the campaign. The promotion acknowledges the unique ways customers customize their meals.

Yellow Sparkly Background

Targeting - McDonald's customers who enjoy experimenting with menu items and creating personalized combinations. The campaign aims to resonate with a diverse demographic, from Individuals seeking unique flavors to those interested in sharing their culinary innovations.

Master the Art of High-Impact Campaigns with 2200+ Cases

About the

Campaign -

- Encourages customers to invent and share their personalized menu combinations.

- Puts the spotlight on fan-created menu hacks, turning them into a central theme.

- Celebrates the creativity of McDonald's customers in customizing their meals.

- Transforms the customer-business relationship into a collaborative experience.

- Showcases the variety of unique menu hacks created by McDonald's fans.

- Engages a wide demographic interested in culinary experimentation.

- Creates a sense of community around the shared love for McDonald's menu items.

- Amplifies customer involvement by featuring their innovations prominently.

Master the Art of High-Impact Campaigns with 2200+ Cases
White Noise on Black Background

Reasons for Campaign Success 

White Noise on Black Background

Key Learnings & Analysis

White Noise on Black Background

Outline for Replicating Such a Campaign for your product

bottom of page